Microsoft and Verizon Media first announced their enhanced search partnership in January 2019 for search marketers to have a global platform to run search advertising campaigns. On the 25 June 2019, both Microsoft and Verizon Media officially confirmed the search partnership expansion across Australia and New Zealand. Now both Yahoo and AOL campaigns are exclusively serviced by Microsoft Advertising. As a Microsoft Advertising Elite Channel Partner, ReachLocal is excited to hear about this partnership. It will enhance and add more reach to search advertising campaigns which ReachLocal are running for our clients. They are likely
Recently, Microsoft named ReachLocal ANZ as one of a select group of top performing partners to act as trusted advisors to their growing customer base for search advertising opportunities with the Bing Network. We take immense pride in retaining this title for three consecutive years. We also won the Bing Rising Star Partner of the Year award in 2017 and the Bing APAC Channel Partner of the Year award in 2018. In addition, we were excited to learn just this week that we are a finalist
2018 has been a year of great success, growth and hard work for ReachLocal Australia & New Zealand. See some of our highlights from this year in the infographic below.
Studies show that people who have seen an outdoor marketing campaign are 17% more likely to follow up and engage with that brand on mobile. Rather than debating whether to pool efforts and resources into digital marketing versus print advertising, it should be common practice for businesses to invest in both. So, what exactly are the benefits? #1 Reach With 72% of Australians travelling on roads to and from work and over 3.5 billion searches per day on Google, you’re bound to reach a more significant portion
On 5th August 2018, 9 staff from the ReachLocal Brisbane office will take part in the Brisbane Half Marathon to raise money for the charity, Dolly’s Dream. We will brave the blistering cold as we compete in this 21.1 km race, through Brisbane City streets, in the early hours of Sunday morning to raise funds and awareness to combat the serious issue of bullying. The question you may be asking yourself is, what could possess us, obviously magnificent specimens of
Businesses are increasingly turning to digital marketing, with an online advertising market revenue of almost 8 billion dollars in 2017. According to Nielson, more than 20 million Australians are actively surfing the web every month, with most of their time spent on Facebook (15 hours) and Google (10 hours). You can access this market by complementing your business with scalable digital marketing products for your clients. If you are a media or technology company, you might consider partnering with a
We are pleased to announce that Microsoft has awarded us APAC Channel Partner of the Year as part of this year’s Bing Partner Awards. This recognition follows our win in 2017 as Rising Star Partner of the Year. The awards honour individuals and organisations behind some of the most impactful, innovative and performance-driven work from Bing Ads’ Partners in North America, Europe and APAC. ReachLocal is recognised for its Channel Partner work as all our campaigns are automatically set up
On January 11th, Mark Zuckerberg shook things up when he announced Facebook will change the newsfeed as we know it to prioritise and promote content from “friends, family and groups.” As a Facebook user, my first thought was ‘Yes! That’s awesome; I’ll finally get to see more photos and videos from my friends and family’ but then I put on my content marketer hat and my heart sank. What would this mean for our Facebook Business Page? Before we jump
2017 has been a year of fun and hard work. See some of our highlights from this year in the infographic below.
Our SEO team provides expert services to ReachLocal clients in order to help them improve their visibility on top search engines. Armed with best practices and a passion for learning about the unique business needs and goals of our clients, the SEO team is always willing to go the extra mile to get results. Meet a few members of our SEO team below: Hannah Logan I started at ReachLocal in March 2016. Before this, I was the Website Manager for