Connect with prospects and customers no matter where they are. You’re driving visitors to your site through SEO, social, content and paid advertising, but are you taking care of them once they get there? You can with TotalLiveChat, ReachLocal’s 24/7 live chat widget. See how it works to capture Jessica as a customer in the fun comic below!
Every year, as soon as Melbourne Cup is behind us, it seems like Christmas is here. Holiday marketing campaigns pop up almost immediately with signs appearing in shops, festive banners appearing on websites and promotional emails hitting inboxes – all complete with a dash of Christmas cheer. What does this mean for your business? Well, in the midst of preparing for a hectic holiday season, it’s tempting to play it safe with your digital marketing and stick with what you
Consumers are largely flocking to online sources to leave feedback about businesses. Whether that’s leaving your business a review on sites like TrueLocal, commenting on your business’s Facebook page, or providing feedback on a local listing site, it’s important to know what customers (and prospects) are saying about you online. Here are three easy tips for being aware of your online reputation and taking the next steps to improve your overall web presence. Get Google Alerts Each time your business
You may already be running search advertising to get your business in front of relevant searchers. But, what are you doing beyond that to keep your business top of mind? Retargeting is the perfect complement to PPC, especially if your business offers products or services with a longer buying cycle. Here are three targeting tactics you should consider adding to your marketing mix. Site Retargeting Site retargeting allows you to show your ad to consumers once they leave your website.
With Christmas knocking on our door already (where did this year go?), it’s the perfect time to start preparing for a successful holiday season. If you’re just getting started with your preparations, here are three things to consider when it comes to your digital marketing in the coming weeks. Stand Out On Social Media Marketing In addition to it being the most wonderful time of the year, the holidays provide an important opportunity for businesses to get the most
Our SEO team provides expert services to ReachLocal clients in order to help them improve their visibility on top search engines. Armed with best practices and a passion for learning about the unique business needs and goals of our clients, the SEO team is always willing to go the extra mile to get results. Meet a few members of our SEO team below: Hannah Logan I started at ReachLocal in March 2016. Before this, I was the Website Manager for
Let’s face it; health is a pretty important thing! If we aren’t healthy this can impact us physically and emotionally. The minute we start to see any signs of illness we usually take actions to improve our health such as controlling our diet or exercising and sometimes even heading to the doctor to get a health check. Occasionally we do this even if we are feeling healthy and happy just for a sanity check. Have you considered doing the same
Do you have an SEO strategy? In today’s world, SEO is essential for many reasons if you want to be discovered by potential customers on top search engines. It is earned by creating a website that offers high-quality, relevant information for both searchers and search engines and provides users with the best experience possible. In this video from ReachLocal, learn five reasons you need SEO for your business today. Learn more about how ReachLocal works to build a successful SEO strategy
While no business enjoys receiving negative complaints, dealing with these issues is something every business needs to be equipped to do. These six tips can help you address unsatisfied customers in a professional manner. 1. Identify the Underlying Problem & Promptly Respond Some reviews or comments can come across as accusatory and highly critical. Whether it be poor service, defective merchandise, or a rude employee, determining and fixing the root of a complaint can help resolve the issue faster. Additionally,
PPC and SEO are often looked at as two separate marketing strategies. But did you know that you can pair them together? Although PPC and SEO yield different results, when combined, they can help your online marketing in many areas. Here’s how to enhance your digital marketing by combining the two: 1. Improve Your Advertising Campaigns Your PPC and SEO campaigns provide you with data that is relevant and can be applied to other aspects of your digital marketing. Check