Meet Some of Our SEO Digital Project Managers

Our SEO team provides expert services to ReachLocal clients in order to help them improve their visibility on top search engines. Armed with best practices and a passion for learning about the unique business needs and goals of our clients, the SEO team is always willing to go the extra mile to get results.

Meet a few members of our SEO team below:

Hannah Logan


I started at ReachLocal in March 2016. Before this, I was the Website Manager for the Kiwi business Wallace Cotton, and before that, I was their Wholesale Manager.

I enjoy working with a great bunch of people every day and getting to work with some awesome clients.

My top SEO tip would be to find the content gaps on your website and fill them. You can check out competitor’s topics for inspiration and think of ways you can include those ideas on your website.

Outside of work you’ll find me at the beach, trying new beer and exploring new places.

Bhushan Satghare


I started working at ReachLocal in February 2015. Before that, I worked as a sales consultant.

What I enjoy most about working at ReachLocal is definitely the people I get to work with every day and the fun work atmosphere.

My top SEO tip would be; Google My Business is a must-have for all local businesses. Reviews for social media and Google My Business are equally important.

Outside of work you can find me cooking, trying different foods and cuisines and working out at the gym.

Alfonso Mannella

I started working at ReachLocal in February 2017. Previously I worked as a Project Manager in the localisation industry in both New Zealand and the United Kingdom. I also worked as an E-commerce Marketing Manager for a big distributor in Southern Italy.

What I like most about working at ReachLocal is definitely the people! ReachLocal is made of talented and dedicated people that love their work and have fun. This makes it a great working environment.

My top SEO tip is to avoid duplicate content! Don’t be tempted to copy/paste content from another page. Identical content on the same website will negatively influence your website’s visibility on search engines.

Outside of work I play handball in an Auckland based team. I also enjoy swimming, cooking, travelling and last but not least spending time with my wife and my two daughters.

Shefali Rao


I started working at ReachLocal in April 2016 and before that, I was working as an SEO specialist for about 5 years. The thing that I enjoy most about working at ReachLocal would be the culture and people around me.

When it comes to SEO things have changed dramatically over the few years. Tactics like keyword stuffing and building spammy and irrelevant backlinks to achieve rankings in Google are long gone. Optimising a page title and meta descriptions help increase the click-through rate of your website and give a little boost in where you show up on search results. My tip would be to think beyond commercial keywords. Look for long tail variations as related keywords are picked up by search engines.

Outside of work I love socialising. I’m not really a party animal but I love to hang out with friends.

Learn more about ReachLocal’s SEO solution on our website, and register for our upcoming SEO webinar!

 

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