5 Marketing Trends to Watch in 2021

woman reads about 2021 marketing trends on her iPad

Brands and businesses are looking to technological advancement and social cues to guide their marketing for the year ahead. We suggest you keep doing what’s worked for your business last year and add some of these trends into your mix to take your marketing to the next level. Here are five digital marketing trends to watch out for in 2021.

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Boost Your Google Click-Through Rate with Seller Ratings

customer clicks ad showing Google seller rating

Having Googles seller rating extension on your search advertising campaigns and organic listings can also result in higher click-through-rates and may be the key to getting more qualified leads, and ultimately more sales, for your business.

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Your Ultimate Marketing Guide: January 2021

January Marketing Guide

2020 is finally over and it’s time to plan for success as the new year begins! Here are some key marketing moments for your business to make the most of this month.

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12 Simple (Yet Effective) Ways Small Businesses Can Compete With Big Brands [INFOGRAPHIC]

Small Businesses

Small business owners have the immense challenge of competing with their small counterparts along with big companies that play in their space. While it may seem like you are fighting an uphill battle, there are plenty of advantages that small businesses have over their larger competitors. Here are 12 small business marketing tips to help you get noticed.

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How Can Your e-Commerce Business Attract More Customers Online?

business owner implements tactics to attract more customers online

The competitiveness of the online marketplace is only getting harder for smaller or less established businesses. Here are four strategies that can help your e-commerce business sell to more customers online, and even get ahead of your competitors.

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Search Advertising with ReachLocal

Search Advertising

ReachSearch, ReachLocal’s Search Engine Advertising solution uses award-winning conversion technology that optimises to return on investment. It’s backed by our Marketing Experts, who own your online business growth, and best of all, you can view your campaign results and manage your leads through our digital reporting platform, 24/7. Watch our short video to understand how our ReachSearch solution can help you to achieve more through your Search Advertising campaign.

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Last-Minute Checklist for Fuss-free Holiday [INFOGRAPHIC]

Holiday Marketing

The holidays are a fun time, but they can also be stressful. So, how can you take one thing off your plate so you’re able to focus on what matters most to you this season? Let’s start with your marketing. Unless your business is marketing, it’s probably not your favourite thing to think about. So, what can you worry less about when it comes to marketing this season?

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3 Essential Marketing Campaigns for the Holidays

three essential chirstmas marketing campaigns

While the holidays may look a little different this year, it’s still a season of peak demand and a critical time for businesses to connect with customers. It’s not too late to end your year strong, meet your business goals, and carry the holiday spirit and momentum into the new year. Here are three holiday marketing campaigns that you can start right now.

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Identify Your Ideal Customer With 6 Easy Steps [INFOGRAPHIC]

Identify Your Ideal Customer

Many businesses fall into the trap of marketing to everyone because they think their products and service are needed by them. Getting to know your ideal customer and developing buyer profiles takes time to get right. It is well worth the investment and will benefit every aspect of the business. Here’s a handy guide to help you identify your ideal customer.

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10 Data-Driven Ideas to Inspire your Holiday Marketing

Top ideas for your holiday marketing from ReachLocal

The holiday season has already begun and presents the best money-making opportunity many businesses have had all year. In order to capture as many silly-season shoppers as possible, you need to start thinking about your holiday marketing strategy right now. What does the data say we can expect from the holidays this year? Here’s what we know so far to help you prepare your holiday marketing.

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