Your Ultimate Marketing Guide: November 2021

People who see retargeted ads are 70% more likely to convert on your website. With Black Friday this month and Christmas creeping ever closer, retargeting will be the MVP of your marketing strategy in November!


Tips for Creating Fantastic Facebook Ads for Your Small Business

Facebook ads are a great local advertising tactic for small businesses because they allow you to quickly and easily reach your intended audience on a social site where they’re spending a lot of time. All it takes is the right Facebook advertising plan, creative, and execution. Continue reading for quick tips on creating fantastic Facebook ads to help expand your businesses’ reach.


9 Creative (& Easy!) Content Ideas to Post on Instagram [INFOGRAPHIC]

Instagram is a great tool for growing your business and so many consumers today expect to see your brand on the social media platform. Here’s what you should post on Instagram if you are looking to grow your business’s following and engage your audience.


Your Ultimate Marketing Guide: April 2021

After giving your social media sites a little love last month, let’s take it a step further! The average Facebook user clicks on 11 ads per month, so if you’re not already using Facebook Advertising for your business, April is the perfect time to start.


Your Ultimate Marketing Guide: March 2021

March 2021 Marketing Guide

March is the time national football league’s start up again, the leaves begin to change colour and temperatures start to drop. Between these and many other themes, there are plenty of opportunities to connect with your audience. This month, we’re focusing on getting the most out of social media marketing.


Find and Engage More Customers with a Social Message Campaign

man converses with a business over Messenger

Social Message campaigns allow businesses to quickly engage with potential customers using a ‘click to message’ call-to-action on a Facebook Ad. When clicked, they direct the user to Messenger (now on Facebook and Instagram), WhatsApp or Instagram Direct to converse with you. Keep reading to learn more about this ad type, and the lead generation possibilities they present for your business.


Your Ultimate Marketing Guide: February 2021

February Marketing Guide

February may be the shortest month of the year, but it’s packed full of opportunities to promote your business and connect with consumers in creative ways. Here are some strategic and fun ideas for marketing your business this month.


Your Ultimate Marketing Guide: January 2021

January Marketing Guide

2020 is finally over and it’s time to plan for success as the new year begins! Here are some key marketing moments for your business to make the most of this month.


12 Simple (Yet Effective) Ways Small Businesses Can Compete With Big Brands [INFOGRAPHIC]

Small Businesses

Small business owners have the immense challenge of competing with their small counterparts along with big companies that play in their space. While it may seem like you are fighting an uphill battle, there are plenty of advantages that small businesses have over their larger competitors. Here are 12 small business marketing tips to help you get noticed.


3 Essential Marketing Campaigns for the Holidays

three essential chirstmas marketing campaigns

While the holidays may look a little different this year, it’s still a season of peak demand and a critical time for businesses to connect with customers. It’s not too late to end your year strong, meet your business goals, and carry the holiday spirit and momentum into the new year. Here are three holiday marketing campaigns that you can start right now.