Your Ultimate Marketing Guide: November 2021

People who see retargeted ads are 70% more likely to convert on your website. With Black Friday this month and Christmas creeping ever closer, retargeting will be the MVP of your marketing strategy in November!

Read More...

Your Ultimate Marketing Guide: October 2021

Are you one of the 51% of consumers that prefer using live chat services when communicating with businesses online? Customers appreciate being able to get answers to their questions from a live chat service whilst at work, or multitasking. In fact, 92% of consumers report feeling satisfied after using live chat services. So what exactly is live chat, and how can it work for your business?

Read More...

Your Ultimate Marketing Guide: September 2021

93% of people say they are influenced by online reviews. Online reviews work a lot like word-of-mouth referrals and can mean big money for your business and contribute to your search engine rank. This month, make time to review your online listings and develop ways to gain more positive online reviews for your business.

Read More...

Outperform Your Competition with Search Engine Optimisation

Did you know, 46% of all Google searches are looking for local information? In fact, 88% of local business searches result in a call or store visit within 24hrs. Build trust, attract new customers, and drive traffic to your site with the right SEO strategy and optimised local listings. Work with ReachLocal’s seasoned experts who understand exactly how to get your site the exposure it needs.

Read More...

Your Ultimate Marketing Guide: August 2021

73% of millennials prefer communications from businesses to come via email. Email marketing is an easy, effective, and inexpensive way for businesses to reach a large number of potential customers. This month spend some time reviewing your businesses email marketing strategy, and come up with some new and creative approaches to win over consumers.

Read More...

5 Reasons Why Email Marketing is Important for Your Business

Email marketing helps you get in front of consumers to drive action, increase awareness for your business, and reach them in a place they’re spending time. The possibilities for email marketing success are endless when you understand email marketing’s power and have the right strategy in place. Here are some of the benefits of email marketing for small businesses.

Read More...

Your Ultimate Marketing Guide: July 2021

Your audience spends so much time online. A targeted display advertising campaign is a great way to find and promote your business to them. People usually need to see a message 7x on average before they take action, and those who are retargeted by banner ads are 70% more likely to convert. If your business is not utilizing the power of display advertising, it’s time to start!

Read More...

9 Creative (& Easy!) Content Ideas to Post on Instagram [INFOGRAPHIC]

Instagram is a great tool for growing your business and so many consumers today expect to see your brand on the social media platform. Here’s what you should post on Instagram if you are looking to grow your business’s following and engage your audience.

Read More...

Your Ultimate Marketing Guide: June 2021

Marketing Guide June

Can you believe we’re almost halfway through 2021? Consider testing out a new marketing strategy in the last half of the year. If you haven’t already, we suggest you try video marketing as 72% of customers would rather learn about a product or service through a video than text.

Read More...

End of Financial Year (EOFY) Search Marketing Insights

EOFY marketing tips from ReachLocal

Our stay and work from home lifestyles brought on by the Covid-19 pandemic continue to influence consumer and business spending leading into the EOFY period for 2021, presenting a great opportunity for a large variety of advertisers over the coming weeks. Keep reading to learn more about the EOFY marketing opportunity, and how your business can make the most impact with search marketing campaigns.

Read More...