Your Essential Marketing Guide: March 2023

March marks the beginning of Autumn, when the leaves begin to change colour and temperatures start to drop. During this month of transition, now is the perfect time to ensure your website is doing the most for your business. Is it time for a website refresh? 

Read More...

Build Your Online Presence with Premium Listings 

ReachLocal launches Premium Listings, the foundation of your online presence. We’ll help you get accurately listed where it matters, driving visits, calls and clicks to your business.

Read More...

Maximise Your Performance Max Campaign This Holiday Season 

Are you currently running a Performance Max campaign as part of your marketing strategy? With Black Friday and Cyber Monday just around the corner, there’s a huge opportunity for retailers to boost some pre-holiday shopping sales.

Read More...

Are .au Website Domains Worth It? 

There’s less than a month left for businesses to take advantage of priority .au domain access. Ensuring you have full access and ownership of all digital assets is more important than ever!

Read More...

Connect With Customers Like Never Before with Live Chat 

In our increasingly digital world, consumers expect instant answers from businesses, and if they can’t find the information they need easily on your website, they’ll go elsewhere. We share why Live Chat is a necessity for businesses to connect with their customers like never before.

Read More...

Understanding Google Shopping [INFOGRAPHIC]

Understanding Google Shopping

Australia saw a huge influx of consumers turning to online shopping channels with 200,000+ new households shopping online in April 2020 alone. Despite turning to online out of necessity, consumers find online shopping journey’s twice as satisfying as brick and mortar buying, making its continued growth expected. So, if you’re in the retail space, you don’t want to miss out on this opportunity and one type of digital advertising tactic that should absolutely be on your radar is Google Shopping Ads. Check out this infographic to learn more.

Read More...

8 Things Your Website Can Do to Get More Customers

Your website can become a powerful marketing tool with ReachEdge

Your site can become a powerful marketing tool that helps you turn visitors into customers, simply by using the right software. Here are eight powerhouse lead and call tracking capabilities your website gets with ReachEdge lead conversation software.

Read More...

How to Combat Web Form Spam

If you have a web form on your website, then it’s likely you have come across spam and junk responses – unfortunately it is inevitable. Not only is it frustrating, but web form spam can also affect your ranking in SERPs.  Before we dive into the main cause of web form spam, let’s first understand that this spam is not caused by your site’s functionality, or your online marketing campaigns.  What is a web form spam?  It’s a method of spamming a website’s submission form with unwanted information, such as links to an offer, advertisements

Read More...

Reap the Benefits of Revamping Your Website

In any line of work, first impressions are everything! Your website is your business’s most important marketing asset, it should reflect the company’s persona. Perhaps you are thinking, “I’ve got everything I need for a customer on my website”, but when was the last time you updated it?   Customer standards are evolving along with technology, so if a site isn’t current then it will be perceived as outdated. If you stay on top of the latest trends and understand users’ behaviours, then you can move far

Read More...

Target Local Customers Quickly and Efficiently

Digital advertising is a great way to get in front of customers who are searching for your products and services online, as well as get brand awareness for people who may not know about your business. But where do you even start? Here’s how you can pair two strategies to target local customers quickly and efficiently. Search Marketing: Search ads appear at the top of search results when people look for products and services. These ads make sure that your

Read More...