Tips for Creating Fantastic Facebook Ads for Your Small Business

Facebook ads are a great local advertising tactic for small businesses because they allow you to quickly and easily reach your intended audience on a social site where they’re spending a lot of time. All it takes is the right Facebook advertising plan, creative, and execution. Continue reading for quick tips on creating fantastic Facebook ads to help expand your businesses’ reach.

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5 Reasons Why Email Marketing is Important for Your Business

Email marketing helps you get in front of consumers to drive action, increase awareness for your business, and reach them in a place they’re spending time. The possibilities for email marketing success are endless when you understand email marketing’s power and have the right strategy in place. Here are some of the benefits of email marketing for small businesses.

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5-Minute (Quick & Easy!) Website Check

It is crucial for any business looking to thrive online to make sure their online presence is in tip-top shape, and one of the best places to get started with that is your website. Once you’ve created your website, you can’t just set it and forget it. Even if you don’t have time for a full review, you likely have five spare minutes to do a quick website check and clean-up. Here are a few small tasks you can tackle in just a few minutes!

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Five Key Benefits of Content Marketing for SMBs

Whether you’re planning for it or not, your customers and your potential customers are looking for you online. 78% of marketers say they have achieved success as the result of investing in content marketing and believe it has allowed them to build credibility with their potential customers. Here are five ways content marketing is setting a foundation that can help your business grow online.

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4 Tips to Help You Optimise Your Listing on Google

Four Tips to Optimise your Business Listing on Google

Once you’ve claimed and verified a business on Google, it’s time to take it a step further and optimise your listing. Here are four simple tips to help you actually show up in the local searches.

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Claim Your Business on Google in Two Easy Steps

Claim Your Business Listing on Google in Two Easy Steps

Ever wonder how Google knows exactly where businesses are, how to contact them, and what their hours of operation are? If you’re just starting out and want to put your business on the map or have been struggling to get customers in the door, it’s time for Google My Business. Learn how you can claim your business listings on Google with 2 easy steps.

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Four Ways to Start Your Content Marketing Plan

Four Ways to Start Your Content Marketing Plan

Demand for quality content is on the rise; 78% of marketers say they have achieved success as the result of investing in content marketing, and 68% of those successful marketers believe content marketing has allowed them to build credibility with their potential customers.  So, what exactly is content marketing? According to the Content Marketing Institute, it is a process that involves creating consistent, valuable, and relevant content, and distributing it to the right audience, through the right channel, at the right time. Content marketing is geared toward lead generation and brand awareness instead

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Why is Digital Marketing Important for Your Business?

Why is Digital Marketing Important for your business?

Did you know that as of January this year, 4.39 billion people are now using the internet? This is an increase of 9% as compared to January last year.  The future is here, and the internet has enabled businesses to interact with targeted audiences in real-time. Forms of digital marketing can vary, from ads on search engines to display advertisements, to posts on social media platforms.  Due to its nuances, these questions regarding digital advertising remain: Why do you need it? Is it right for your business? Where do you start? How to drive success with it? 

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