Marketing Guide May

Your Ultimate Marketing Guide: May 2021

93% of online experiences begin on a search engine. If you’re not at the top of the search results, you are missing out on a lot of clicks and valuable visibility for your business. Set aside some time this month to review important Search Engine Optimisation factors for your business.

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Google Chrome third-party cookie update

Google’s Chrome Update: Killing Third-Party Cookies (with FLoC)

Google have announced they will phase out third-party cookies in their Chrome browser by 2022. Keep reading to gain an understand of what third-party cookies are, why browsers are getting rid of them, and what Google is doing with their privacy sandbox initiative to ensure privacy for consumers and targeting effectiveness for advertisers.

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Customer Loyalty Program

Should You Create a Loyalty Program?

Now is time for you to think about keeping your clients: They are precious! A great way to achieve this is by creating a loyalty program. It is reported that 57% of consumers spend more on brands they are loyal to. In this article, we will cover reasons why you should implement a loyalty program, which type to choose and how to build it.

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Affiliate partner considers new clients to prospect

5 Ideas to Grow Your ReachLocal Affiliate Revenue

One of the big benefits of Affiliate partnerships is that you can constantly reassess the situation and increase the amount of money coming in. With the proper strategy, you can rapidly build up your paycheck. Read our list of five ideas to grow your ReachLocal Affiliate clients and make more money!

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Your Ultimate Marketing Guide: April 2021

After giving your social media sites a little love last month, let’s take it a step further! The average Facebook user clicks on 11 ads per month, so if you’re not already using Facebook Advertising for your business, April is the perfect time to start.

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seo analyst works with business owner to update website

Prepare Your Website for Google’s Page Experience Update

Google will highlight search results that have a great page experience in their mid-June 2021 update. Is your business website well prepared for these upcoming algorithm changes? Keep reading to understand how Google’s renewed focus on page experience factors will impact your businesses’ website, and the steps you need to undertake now to prepare.

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Understanding Google Shopping

Understanding Google Shopping [INFOGRAPHIC]

Australia saw a huge influx of consumers turning to online shopping channels with 200,000+ new households shopping online in April 2020 alone. Despite turning to online out of necessity, consumers find online shopping journey’s twice as satisfying as brick and mortar buying, making its continued growth expected. So, if you’re in the retail space, you don’t want to miss out on this opportunity and one type of digital advertising tactic that should absolutely be on your radar is Google Shopping Ads. Check out this infographic to learn more.

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March 2021 Marketing Guide

Your Ultimate Marketing Guide: March 2021

March is the time national football league’s start up again, the leaves begin to change colour and temperatures start to drop. Between these and many other themes, there are plenty of opportunities to connect with your audience. This month, we’re focusing on getting the most out of social media marketing.

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how to market your auto repair shop

6 Proven Digital Marketing Strategies for Your Auto Repair Shop

We know that the customer journey for auto repairers is short, with the majority of consumers starting on search engines like Google or Bing. This is why paid search ads, local listings and SEO are so effective for car repair marketing. You’ll also need a strong website with convenient and easy ways for potential customers to contact you. The good news is, with a little bit of planning you can ensure you are continually driving customers to your business. Here are six proven digital strategies for marketing your auto repair business.

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man converses with a business over Messenger

Find and Engage More Customers with a Social Message Campaign

Social Message campaigns allow businesses to quickly engage with potential customers using a ‘click to message’ call-to-action on a Facebook Ad. When clicked, they direct the user to Messenger (now on Facebook and Instagram), WhatsApp or Instagram Direct to converse with you. Keep reading to learn more about this ad type, and the lead generation possibilities they present for your business.

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