ReachLocal and LeadPlus partner to accelerate Microsoft Advertising in the Japanese market

Tokyo, Japan – ReachLocal and LeadPlus announced today their partnership to accelerate Microsoft Advertising’s solutions to businesses in Japan. This partnership leverages ReachLocal’s expertise as an Elite Microsoft Advertising partner Iand LeadPlus’s experience in digital marketing and lead generation in the Japanese market. By using Microsoft’s advanced digital tools, the two companies aim to provide businesses in Japan with powerful and effective digital advertising solutions.

Japan is a key market for digital advertising, with strong rates of Microsoft Edge browser usage, Bing, and high Windows PC adoption. With ReachLocal’s Elite Microsoft Advertising partner status, the partnership is uniquely positioned to bring Microsoft Advertising’s solutions to businesses in Japan.

Partnering with ReachLocal allows us to bring the best of Microsoft Advertising’s solutions to the Japanese market,” said Jiro Kobayashi, Chairman of LeadPlus. “We are excited to work with ReachLocal and leverage their expertise to help businesses in Japan reach their full potential.

ReachLocal is a global digital marketing company with a presence in over 100 markets worldwide. As an Elite Microsoft partner, ReachLocal is certified to provide advanced digital marketing solutions to businesses using Microsoft Advertising’s solutions. LeadPlus is a leading provider of digital marketing services in Japan, with a focus on lead generation and conversion optimisation.



We are thrilled to partner with LeadPlus to bring Microsoft Advertising’s solutions to businesses in Japan,” said Mark Avedissian, Managing Director of ReachLocal APAC. “We believe that our partnership will provide Japanese businesses with the powerful digital advertising solutions they need to succeed in today’s competitive marketplace.”

Together, ReachLocal and LeadPlus are committed to helping businesses in Japan reach their full potential by providing them with the latest and most effective digital advertising solutions available. With Microsoft Advertising , businesses in Japan can take advantage of advanced targeting capabilities, real-time bidding, and advanced reporting and analytics to optimise their advertising campaigns and achieve their business goals.

“We are pleased to see the partnership that has formed between ReachLocal and LeadPlus to accelerate adoption of Microsoft Advertising within businesses in Japan,” said Aaron McGrath, Global Head of Channel Partner Sales, Microsoft. “We look forward to seeing how the partnership develops in 2023.”

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